WEBSITES ARE A BUT
MANY AREN'T USED EFFECTIVELY
TOOL
Here’s where most business websites fall short:
Not bringing in local inquiries
What you offer is unclear
No obvious way to contact you
Difficult to update or manage
A well-built website should attract the right people, clearly explain what you do, and make it easy to take the next step.
The good news is, while these issues are common — they are fixable.
WEB DESIGN BUILT FOR
SMALL AND LOCAL BUSINESSES
SERVICES
Website Presence Packages and Website Care Plans are offered in Entry, Essential, and Expanded options.
Included in Build
Before we move into structure and design, we define the visual and messaging foundation that will guide the entire build.
Begins At $1,000
Custom websites and redesigns built strategically to clearly explain what you offer, work well on all devices, and be easily findable on Google search. (Basic SEO built-in to push you up in Google search results)
Begins At $90/month
A hands-off experience where hosting, updates, security, and technical details are handled for you — so your website stays reliable and running smoothly.
Reach out and I can talk you through options that make sense for you!
THE PROCESS OF WORKING
TOGETHER
A clear, guided process so you always know what’s happening and what comes next.
The 5 Phases From Start To Finish
1
Direction
We begin by understanding your business, goals, and what your website needs to accomplish. Defined: scope, strategic direction, and approved project plan.
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If visual and messaging direction are not already established, we address that first to ensure the website is built on a solid foundation. See Brand Foundation (Pre-Build).
2
Structure
We map out the pages and navigation to create a clear, intuitive structure that guides visitors toward action. Approved: sitemap and layout blueprint.
3
Design
We define the visual style and layout to ensure the site feels professional and aligned with your brand. Approved: homepage design direction.
4
Build
We build the full website, integrating your content and optimizing it across devices. Completed: fully developed website draft.
5
Launch
We test the site across devices, and prepare everything for a smooth and confident launch. Completed: a live, fully functional website.
Throughout the process, you’ll have guidance, clear communication, and opportunities to review and provide feedback.
A THOUGHTFUL TO BUILDING WEBSITES
APPROACH
I work with small and local businesses that want a website they can feel confident in — not something flashy or overcomplicated. I respect business owners and the way they serve their communities. Inspired by them, I’ve made my motto: “Serving those who serve us.”​​
My goal in serving you is to make the process clear, collaborative, and stress-free, so you always know what’s happening and why. I focus on building websites that are practical, easy to manage, and designed to genuinely support the business behind them. I believe websites are a tool, it’s my priority to use that tool properly to help you achieve real results.
When we work together, you can expect clear communication, honest recommendations, and a website built with long-term use in mind. While I love building websites, my hope is to form an ongoing relationship that keeps your site functional, effective, and up to date — so that you’re the business people find online.
Aaron Lodato
Founder, Lodato Web Design
Bordentown, NJ
WEBSITE PLANS
CARE
After your website is live, ongoing care is available in Entry, Essential, and Expanded package plans to keep it functional, secure, and effective over time.
1
Entry Care Plan
Reliable monthly care designed to keep your website secure, functional, and running smoothly over time. Includes:
• Email Support
• Hosting Management
• Security, Monitoring, + Backups
• Up To 15 Minutes Of Content Changes Per Month
Best for smaller, low-maintenance websites.
2
Essential Care Plan
Consistent monthly support to keep your website updated and aligned. Includes everything in Entry plus:
• Priority Support
• Ongoing site improvements (1 small enhancement per month)
• Up To 30 Minutes Of Content Changes Per Month
Best for most small and local businesses. (Most Popular)
3
Expanded Care Plan
Ongoing management, monitoring, and proactive support for growing businesses. Includes everything in Essential plus:
• Highest Priority Support
• SEO-Related Content Support
• Performance Checks + Reports
• Up To 90 Minutes Of Content Changes Per Month
Best for businesses that want ongoing growth and optimization.
